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Research papers

Me-Dia or You_Dia?

Everybody is talking about us could well be the song for new media! With explosion of new media options notably online media there has been a general feeling of optimism and opportunism when one looks at the concept of new media. But decisions have...

Catalogue: Asia Pacific 2008
Authors: Duncan Dodds, John Coll, Radhecka Roy
Company: Ipsos MRBI
April 9, 2008
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Citation

Dodds, Coll and Roy (2008a, April 09). Me-Dia or You_Dia?. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/me-dia-or-you-dia-